Kent State University - School of Journalism and Mass Communication

• Academics/Current Students →
• Graduate Programs →
• Public Relations

Graduate Programs: Public Relations

JMC's Public Relations program is designed to accommodate the needs of students who wish to pursue a management-level career at a public relations firm or at an in-house public relations department.

The Public Relations program offers intense professional training with courses including Values and Ethics management, PR Online Tactics and Media Relations and Publicity. JMC's PR faculty offers a unique blend of scholarly research and real-world experience to give students the best learning environment possible.

Requirements (Download Requirements in PDF Format)

 

Required Core Courses:

 

Introduction to Graduate Study in JMC

Public Relations Theory and Practice

Communication Theories

Law for Public Relations and Advertising

Public Relations Management

Research Methods in JMC

Media Relations & Publicity

Public Relations (F2F) Tactics

Public Relations Online Tactics

Master's Professional Project

 

Professional Prerequesite Courses:

Required only of students lacking the necessary background for the program. This course will not count toward degree completion.

Reporting for Mass Media

 

Elective Courses:

All graduate students must complete 8 to 11 credit hours of elective coursework.

• Choose from elective and special topics courses in JMC: ethics, financial management, nonprofit or corporate public relations, business-to-business, crisis management, international public relations, publications and myriad other specialty areas taught by faculty and industry experts.
• Choose from electives outside of JMC, including business, communication, sociology, and psychology.

Contact Associate Professor Von Whitmore, the Graduate Coordinator, at 330 672-8304 or ewhitmor@kent.edu for more information.